← Marketing Automation ranking
Brand report · July 2026
HubSpot: AI Visibility Report
When buyers ask ChatGPT, Claude, and Gemini about marketing automation, HubSpot ranks #1 of 15, a Visibility Score of 90 in Marketing Automation (and appears in 6 categories of the index).
These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.
Dominant in its core; invisible outside it.
Where it wins. HubSpot owns CRM and Marketing Automation outright, hitting a 97% mention rate and ranking first in both categories. Those two scores alone make it the default AI recommendation for buyers asking broad purchase questions.
Where it loses. In Customer Support, Sales Engagement, E-signature, and Email Marketing it ranks sixth or lower, with a 0% first-pick rate in two of those four and a near-total absence from the prompt themes where specific buyer intent lives, like feature-led asks and budget comparisons.
AI-generated analysis of the July 2026 measurements.
HubSpot claims Marketing Automation and the models back it: #1 of 15 there.
"Where go-to-market teams go to grow scale close retain grow"
Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →
ChatGPT 
Claude 
Gemini Share of each theme's answers that mention HubSpot. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Share of HubSpot's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Share of each theme's answers that mention HubSpot. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Enterprise pick
Share of HubSpot's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini One of the index's bigger model splits: see where the models disagree →
Share of each theme's answers that mention HubSpot. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Feature-led ask · Budget & alternatives
Share of HubSpot's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Share of each theme's answers that mention HubSpot. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Enterprise pick · Feature-led ask
Share of HubSpot's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini One of the index's bigger model splits: see where the models disagree →
Share of each theme's answers that mention HubSpot. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Use-case fit · Startup & small team · Feature-led ask · Budget & alternatives
Share of HubSpot's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Share of each theme's answers that mention HubSpot. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Best overall · Startup & small team · Enterprise pick · If you could pick one · Budget & alternatives
Share of HubSpot's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Scores are measured from real AI answers, refreshed monthly. Methodology.
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