Thunderdome B2B SaaS AI Visibility Index

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Prompt trees · July 2026 snapshot

The question space behind every ranking

Each category's ranking grows out of a trunk of 8 measured buyer questions, and around that trunk sits a far larger space of long-tail variants: the same buying question asked by different people under different constraints. Each tree maps both, with a variant builder and links to the measured answers. Sorted by how fractured the trunk is: categories where different questions crown different brands come first.

Route Planning & Optimization

Contested

6 different winners across 8 prompts · leader: Circuit (52)

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Rank Tracking

Contested

5 different winners across 8 prompts · leader: AccuRanker (58)

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Session Replay & Heatmaps

Contested

5 different winners across 8 prompts · leader: Hotjar (70)

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Warehouse Management (WMS)

Greenfield

5 different winners across 8 prompts · leader: Manhattan Associates (44)

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AI App Builders

Contested

4 different winners across 8 prompts · leader: Replit (52)

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AI Visibility & AEO

Leader emerging

4 different winners across 8 prompts · leader: Profound (49)

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Customer Support

Leader emerging

4 different winners across 8 prompts · leader: Zendesk (75)

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Email Marketing

Contested

4 different winners across 8 prompts · leader: Klaviyo (50)

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Project Management

Contested

4 different winners across 8 prompts · leader: Asana (58)

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Website Builders

Leader emerging

4 different winners across 8 prompts · leader: Webflow (66)

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AI Video Creation

Contested

3 different winners across 8 prompts · leader: Descript (50)

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BI & Data Analytics

Contested

3 different winners across 8 prompts · leader: Power BI (70)

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Code Hosting & Collaboration

Contested

3 different winners across 8 prompts · leader: GitHub (80)

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Data Integration & ETL

Leader emerging

3 different winners across 8 prompts · leader: Fivetran (67)

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Docs & Knowledge Management

Locked up

3 different winners across 8 prompts · leader: Notion (84)

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E-signature & Contracts

Contested

3 different winners across 8 prompts · leader: DocuSign (72)

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FP&A & Financial Planning

Leader emerging

3 different winners across 8 prompts · leader: Mosaic (57)

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HR & Payroll

Contested

3 different winners across 8 prompts · leader: Rippling (65)

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Incident Management & On-Call

Locked up

3 different winners across 8 prompts · leader: PagerDuty (83)

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Inventory Planning

Leader emerging

3 different winners across 8 prompts · leader: Inventory Planner (59)

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IT Service Management (ITSM)

Contested

3 different winners across 8 prompts · leader: Jira Service Management (74)

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Performance Management

Locked up

3 different winners across 8 prompts · leader: Lattice (89)

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Product Analytics

Contested

3 different winners across 8 prompts · leader: Mixpanel (83)

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Publishing & Newsletters

Contested

3 different winners across 8 prompts · leader: Ghost (63)

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SEO Crawlers & Site Audit

Leader emerging

3 different winners across 8 prompts · leader: Screaming Frog (72)

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Technical Interviewing & Assessment

Contested

3 different winners across 8 prompts · leader: HackerRank (71)

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3D Virtual Tours & Spatial Capture

Locked up

2 different winners across 8 prompts · leader: Matterport (95)

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Coaching & Development Platforms

Leader emerging

2 different winners across 8 prompts · leader: BetterUp (73)

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Communications APIs (CPaaS)

Leader emerging

2 different winners across 8 prompts · leader: Twilio (85)

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Corporate Learning (LMS)

Contested

2 different winners across 8 prompts · leader: Docebo (61)

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CRM

Locked up

2 different winners across 8 prompts · leader: HubSpot (85)

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Employee Engagement & Experience

Locked up

2 different winners across 8 prompts · leader: Culture Amp (79)

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Freelance & Talent Marketplaces

Contested

2 different winners across 8 prompts · leader: Upwork (72)

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Marketing Automation

Locked up

2 different winners across 8 prompts · leader: HubSpot (90)

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SaaS Procurement & Spend

Leader emerging

2 different winners across 8 prompts · leader: Zylo (74)

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Sales Engagement & Outbound

Leader emerging

2 different winners across 8 prompts · leader: Apollo.io (76)

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Subscription Billing

Locked up

2 different winners across 8 prompts · leader: Stripe (88)

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Video Conferencing

Leader emerging

2 different winners across 8 prompts · leader: Zoom (84)

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No-Code & Internal Tool Builders

Locked up

Retool sweeps all 8 prompts · leader: Retool (97)

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