Salesforce: AI Visibility Report
When buyers ask ChatGPT, Claude, and Gemini about crm, Salesforce ranks #2 of 15, a Visibility Score of 71 in CRM (and appears in 11 categories of the index).
These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.
Wide footprint, shallow roots: present everywhere, dominant nowhere.
Where it wins. CRM is the one real stronghold, where Salesforce lands rank 2 with an 82% mention rate and holds the 'Best overall' theme outright. Nonprofit Fundraising follows at rank 4 with a 47% mention rate, showing the brand earns genuine consideration when institutional credibility matters.
Where it loses. Across eight of twelve categories, Salesforce sits rank 8 or lower, and six of those produce zero first-pick selections. Marketing Automation, Subscription Billing, and Loan Origination each score under 10, meaning AI models cycle through Salesforce as a name to acknowledge rather than a solution to recommend.
AI-generated analysis of the September 2026 measurements.
Salesforce claims CRM and the models back it: #2 of 15 there.
Homepage self-messaging · September 2026 ranking · the biggest gaps across the index →
ChatGPT 
Claude 
Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Startup & small team
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Enterprise pick
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini One of the index's bigger model splits: see where the models disagree →
Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Enterprise pick · Feature-led ask
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Use-case fit · Startup & small team
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Best overall · Use-case fit · Startup & small team · Enterprise pick · Feature-led ask · Budget & alternatives
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Best overall · Use-case fit · Startup & small team · Enterprise pick · Budget & alternatives
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Best overall · Top tools in 2026 · Startup & small team · Enterprise pick
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Use-case fit · Startup & small team · Enterprise pick · Budget & alternatives
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Startup & small team · If you could pick one
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Use-case fit · Startup & small team · Enterprise pick · Feature-led ask
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Salesforce. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Best overall · Top tools in 2026 · Startup & small team · Feature-led ask · Budget & alternatives
Share of Salesforce's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Head-to-head: Salesforce vs HubSpot
Scores are measured from real AI answers, refreshed monthly. Methodology.
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