Brand report · September 2026

Zoho Desk: AI Visibility Report

When buyers ask ChatGPT, Claude, and Gemini about customer support, Zoho Desk ranks #7 of 15, a Visibility Score of 14 in Customer Support (and appears in 2 categories of the index).

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Zoho Desk

Budget footnote in support; invisible in ITSM.

Where it wins. Zoho Desk surfaces most reliably when buyers are hunting for cheaper alternatives, earning a 15.3% mention rate in Customer Support, its only category where it cracks the top 10.

Where it loses. It never lands as anyone's first pick across either category, and in ITSM it ranks 12th with a 0% first-pick rate, absent from every high-intent prompt theme including best overall and enterprise pick.

AI-generated analysis of the September 2026 measurements.

Customer Support · #7 of 15

14 / 100 flat vs last month

18%

mention rate (72 answers)

4

avg. position

4%

first pick

3%

share of voice

ChatGPT

13

Claude

15

Gemini

13

How the models portray Zoho Desk

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

77% 15% 8%

endorsed · 95% band 50–92% listed caveated graded across 13 mentions in Customer Support answers

Prompt themes Zoho Desk would want to own

Share of each theme's answers that mention Zoho Desk. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Budget & alternatives

9/9 · #1×3

4/9

0/9

0/9

0/9

0/9

0/9

If you could pick one

0/9

Gaps Best overall · Use-case fit · Startup & small team · Enterprise pick · Feature-led ask · If you could pick one

Most co-mentioned competitors

Share of Zoho Desk's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Freshdesk

100%

Help Scout

92%

Zendesk

85%

HubSpot

69%

Salesforce

46%

Intercom

46%

Scores are measured from real AI answers, refreshed monthly. Methodology.

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