Best overall · Prompt 1 of 8 · September 2026

A real buyer question from the September 2026 snapshot, asked 3× to each of the three models. 9 answers recorded.

“What's the best email marketing platform?”

ChatGPT answered 3× this snapshot

“Best” depends on your size, goals, and budget. Here’s the practical answer: Best overall for most businesses Mailchimp Easy to use Strong templates and automations Good integrations Can get expensive as your list grows Best for ecommerce Klaviyo Excellent for Shopify and online stores Powerful segmentation and revenue tracking Great abandoned cart / post-purchase flows More expensive, especially at scale Best for…

Named across its answers: 1. Mailchimp2. Klaviyo3. Kit4. MailerLite5. ActiveCampaign

Verbatim excerpt from one collected ChatGPT answer; formatting flattened, words untouched.

Klaviyo holds the stronger positional edge with an average position of 2 when named, yet MailerLite matches its perfect 9-of-9 presence while earning first recommendation twice, making neither brand a clean winner. That split matters because buyers asking this question get inconsistent signals about which platform to consider first.

AI-generated read of the September 2026 measurements.

Who wins this question

Contested Consensus

All three models name Mailchimp, Klaviyo, Kit, MailerLite, ActiveCampaign, HubSpot and Brevo on this question.

ChatGPT

Claude

Gemini mentioned · first · avg. pos

Klaviyo 232222122 9/9 · 1× first · #2

MailerLite 444445211 9/9 · 2× first · #3.2

ActiveCampaign 555687334 9/9 · never first · #5.1

Kit 32334443 8/9 · never first · #3.3

Mailchimp 1111116 7/9 · 6× first · #1.7

Brevo 6558555 7/9 · never first · #5.6

HubSpot 667666 6/9 · never first · #6.2

Drip 33 2/9 · never first · #3

Salesforce Marketing Cloud 7 1/9 · never first · #7

SendGrid 8 1/9 · never first · #8

Amazon SES 9 1/9 · never first · #9

Each square is one collected answer; the number is the brand's position in that answer. Lime = the very first recommendation. Unlinked brands were named by the models here but sit outside this category's published top 15 overall. Never mentioned here: Beehiiv, Omnisend, Google Workspace, Braze, EmailOctopus, Microsoft 365, Adobe Campaign.