Thunderdome B2B SaaS AI Visibility Index

← Email Marketing ranking

Brand report · September 2026

Kit Kit: AI Visibility Report

kit.com ↗

When buyers ask ChatGPT, Claude, and Gemini about email marketing, Kit ranks #4 of 15, a Visibility Score of 38 in Email Marketing (and appears in 3 categories of the index).

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Kit

Present across three categories, decisive in none.

Where it wins. Kit earns solid list placement in Email Marketing and Publishing and Newsletters, with mention rates above 54% in both and a rank of 4 in each. That breadth is real coverage, not a fluke.

Where it loses. A first-pick rate of 0% in Email Marketing and 1.4% in Publishing and Newsletters means AI models treat Kit as a dependable filler name rather than the answer. In Marketing Automation the score collapses to 8.8, and Kit disappears entirely from broad-intent prompts like Best overall and Top tools in 2026.

AI-generated analysis of the September 2026 measurements.

On message

How Kit positions itself vs how AI ranks it

Kit claims Email Marketing and the models back it: #4 of 15 there.

The pitch

"The Platform for Creators"

Positions in Email Marketing
What AI actually says
In Email Marketing #4 of 15, claim holds

Homepage self-messaging · September 2026 ranking · the biggest gaps across the index →

Email Marketing · #4 of 15

38 / 100 flat vs last month
54%
mention rate (72 answers)
4
avg. position
0%
first pick
9%
share of voice
38.2Jul 2026Jul 2026: 38.238.2Aug 2026Aug 2026: 38.237.8Sep 2026Sep 2026: 37.8
ChatGPT
37
Claude
40
Gemini
37

How the models portray Kit

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

45% 38% 18%
endorsed · 95% band 31–60% listed caveated graded across 40 mentions in Email Marketing answers
Prompt themes Kit would want to own

Share of each theme's answers that mention Kit. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Gaps Use-case fit · Enterprise pick

Most co-mentioned competitors

Share of Kit's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Klaviyo
69%
MailerLite
69%
Mailchimp
67%
Brevo
62%
ActiveCampaign
54%
HubSpot
44%

Scores are measured from real AI answers, refreshed monthly. Methodology.

Get alerted on big movements

We rerun the index every month. Drop your email and pick what to watch in Email Marketing: the whole category or specific brands. Free, unsubscribe anytime.

Or watch specific brands:

Work at Kit? Put this on your site: a live "AI-recommended" badge, grounded in this data, that updates monthly and links back here. Free. Get the badge →