Thunderdome B2B SaaS AI Visibility Index

← Sales Engagement & Outbound ranking

Brand report · July 2026

Apollo.io Apollo.io: AI Visibility Report

apollo.io ↗

When buyers ask ChatGPT, Claude, and Gemini about sales engagement & outbound, Apollo.io ranks #1 of 15, a Visibility Score of 76 in Sales Engagement & Outbound .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Apollo.io

Dominant overall, but only one buyer in three picks it first.

Where it wins. Apollo.io holds the top rank across 15 competitors with an 89% mention rate, making it the default recommendation when buyers ask broad 'best overall' questions. That reach is real and consistent across all three AI platforms.

Where it loses. A 36% first-pick rate means the other 64% of mentions share space with Salesloft, Instantly, and Outreach, so Apollo wins the conversation without always winning the decision. There are no missing prompt themes to fix, which suggests the ceiling may be structural rather than a content problem.

AI-generated analysis of the July 2026 measurements.

On message

How Apollo.io positions itself vs how AI ranks it

Apollo.io claims Sales Engagement & Outbound and the models back it: #1 of 15 there.

The pitch

"The AI sales platform for smarter, faster revenue growth"

What AI actually says
In Sales Engagement & Outbound #1 of 15, claim holds

Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →

Sales Engagement & Outbound · #1 of 15

76 / 100 first snapshot (July 2026)
89%
mention rate (72 answers)
3
avg. position
36%
first pick
12%
share of voice
First snapshot: July 2026. The trend line appears with the second monthly measurement; no modeled history.
ChatGPT
72
Claude
76
Gemini
80
Prompt themes Apollo.io would want to own

Share of each theme's answers that mention Apollo.io. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Best overall
9/9 · #1×3
Use-case fit
9/9 · #1×2
Top tools in 2026
9/9 · #1×2
Startup & small team
9/9 · #1×9
Feature-led ask
9/9 · #1×9
If you could pick one
9/9 · #1×1
Most co-mentioned competitors
Salesloft
80%
Instantly
67%
Outreach
64%
Lemlist
48%
Smartlead
42%
HubSpot
38%

Share of Apollo.io's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Scores are measured from real AI answers, refreshed monthly. Methodology.

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