Top tools in 2026 · Prompt 3 of 8 · July 2026

A real buyer question from the July 2026 snapshot, asked 3× to each of the three models. 9 answers recorded.

“What are the top email marketing tools in 2026?”

ChatGPT answered 3× this snapshot

Here are some of the top email marketing tools in 2026, based on current adoption, features, and overall value: HubSpot A heavyweight all-in-one platform. Great for businesses that want CRM, email, automation, landing pages, and analytics in one place. Strong personalization and AI features, but can get expensive as you scale. Mailchimp Still one of the most popular options. Easy to use, solid templates, and good…

Named across its answers: 1. HubSpot2. Mailchimp3. Klaviyo4. ActiveCampaign5. Brevo

Verbatim excerpt from one collected ChatGPT answer; formatting flattened, words untouched.

Klaviyo and HubSpot are in a dead heat for visibility, each named in all 9 answers with identical first-mention counts, but Klaviyo's tighter average position of 2 versus HubSpot's 2.3 gives it a narrow edge. That gap matters because buyers scanning ranked lists will consistently see Klaviyo slightly higher, compounding its advantage over repeated exposures.

AI-generated read of the July 2026 measurements.

Who wins this question

Contested Consensus

All three models name HubSpot, Klaviyo, ActiveCampaign, Brevo and Kit on this question.

ChatGPT

Claude

Gemini mentioned · first · avg. pos

Klaviyo 333222111 9/9 · 3× first · #2

HubSpot 111333333 9/9 · 3× first · #2.3

ActiveCampaign 444444454 9/9 · never first · #4.1

Kit 666665665 9/9 · never first · #5.8

Brevo 55575646 8/9 · never first · #5.4

Mailchimp 222111 6/9 · 3× first · #1.5

Beehiiv 810222 5/9 · never first · #4.8

Customer.io 1091057 5/9 · never first · #8.2

Omnisend 7898 4/9 · never first · #8

Constant Contact 597 3/9 · never first · #7

MailerLite 878 3/9 · never first · #7.7

Salesforce 7 1/9 · never first · #7

Each square is one collected answer; the number is the brand's position in that answer. Lime = the very first recommendation. Unlinked brands were named by the models here but sit outside this category's published top 15 overall. Showing the top 12 of 15 brands named at least once. Never mentioned here: Braze, Google Workspace, Microsoft 365, Substack, Zoho Mail.