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September 2026 snapshot · 72 AI answers Locked up

Nonprofit Fundraising & CRM: AI Visibility Ranking

Donor management and fundraising software for nonprofits covering gifts, campaigns, and donor relationships. Right now, Bloomerang is the brand AI assistants recommend most, with a Visibility Score of 76 and the #1 spot in 46% of answers. Head-to-head: Bloomerang vs Little Green Light →

These rankings are measured from what the three models know from training, not a live web search. When the models DO search the web, see which sources they cite. Methodology.

Bloomerang dominates; nobody else is even close.

Bloomerang is the runaway recommendation in nonprofit CRM, appearing in 85% of answers and landing the first pick nearly half the time, numbers that dwarf every competitor in the set. The remaining four brands cluster between scores of 26 and 47, close enough to each other that second place barely matters. The one wrinkle worth watching: Givebutter scores 71 on Gemini alone against single-digit showings on ChatGPT and Claude, suggesting it has a narrow foothold that depends entirely on one model's preferences.

AI-generated analysis of the September 2026 measurements.

# Brand Visibility Score Trend (2 mo) Mention rate Avg. position #1 pick rate Models
1 Bloomerang
76
±2.3
Aug 2026: 76.9 · Sep 2026: 76.3 flat 85% 2.0 46% ChatGPT #1 Claude #1 Gemini #2
2 Little Green Light
47
±2.9
Aug 2026: 42.2 · Sep 2026: 46.5 ▲ 4 57% 2.8 7% ChatGPT #2 Claude #2 Gemini #3
3 Givebutter
34
±4.2
Aug 2026: 36.4 · Sep 2026: 34.4 flat 44% 3.3 14% ChatGPT #10 Claude #6 Gemini #1
4 Salesforce
34
±5.5
Aug 2026: 37.1 · Sep 2026: 33.9 flat 47% 3.8 7% ChatGPT #6 Claude #3 Gemini #5
5 Donorbox
26
±6.5
Aug 2026: 23.3 · Sep 2026: 26.1 flat 36% 3.8 6% ChatGPT #4 Claude #4 Gemini #10
6 DonorPerfect
22
±5.3
Aug 2026: 20.8 · Sep 2026: 22.1 flat 35% 4.7 0% ChatGPT #3 Claude #8 Gemini #9
7 Blackbaud Raiser's Edge NXT
17
±4.2
Aug 2026: 16.9 · Sep 2026: 17.2 flat 24% 3.7 1% ChatGPT #5 Claude #5 Gemini #13
8 Zeffy
16
±4.8
Aug 2026: 15.7 · Sep 2026: 16.1 flat 21% 3.3 4% ChatGPT #11 Claude #13 Gemini #4
9 Neon CRM
16
±4.9
Aug 2026: 18.6 · Sep 2026: 15.8 flat 29% 5.6 0% ChatGPT #7 Claude #7 Gemini #7
10 Virtuous
14
±3.7
Aug 2026: 11.4 · Sep 2026: 13.6 flat 18% 3.5 3% ChatGPT #15 Claude #10 Gemini #6
11 Classy
11
±2.7
Aug 2026: 11 · Sep 2026: 11 flat 19% 5.4 0% ChatGPT #12 Claude #11 Gemini #8
12 Kindful
9
±4.7
Aug 2026: 9.2 · Sep 2026: 8.9 flat 17% 5.7 0% ChatGPT #13 Claude #9 Gemini #12
13 Bonterra
8
±3.8
Aug 2026: 8.6 · Sep 2026: 7.6 flat 13% 4.9 0% ChatGPT #8 Claude #14 Gemini
14 Blackbaud
7
±4.8
Aug 2026: 11.4 · Sep 2026: 7.4 flat 13% 5.1 0% ChatGPT #14 Claude #12 Gemini #11
15 Salesforce Nonprofit Cloud
7
±3.5
Aug 2026: 6.3 · Sep 2026: 7.1 flat 11% 4.6 0% ChatGPT #9 Claude #15 Gemini

The ± under each score is the reliability band: how much the number would move if we re-ran the identical measurement. It is tight because each prompt is sampled multiple times. It is not the same as how much the ranking depends on which prompts we ask — a separate, wider figure shown on hover.

Just below the cutoff: Microsoft Entra ID (6), Okta (4.4), Microsoft Azure (4.2), Network for Good (3.8), AWS (3.8). 63 brands were scored in this category; the leaderboard shows the top 15.

Visibility Score: position-weighted presence across all measured answers, 0 to 100. A score of 100 means the brand was the first recommendation in every answer. Every point in a trend line is a live monthly measurement; there is no modeled or backfilled history. Full methodology.

Openness 24/100: the share of this category's recommendation weight not held by the leader.

Compare brands in Nonprofit Fundraising & CRM head-to-head →  ·  Explore the prompt tree →

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Do the models agree?

Per-model Visibility Scores for the top 10. A long gray bar means the three assistants disagree about the brand. Hover a row for exact values.

ChatGPT Claude Gemini
0 25 50 75 100 Visibility Score · 0 = never mentioned, 100 = always the first recommendation Bloomerang Little Green Light Givebutter Salesforce Donorbox DonorPerfect Blackbaud Raiser's Edge NXT Zeffy Neon CRM Virtuous

Where they land in the answer

When a brand is mentioned, where does it appear? Box shows the middle 50% of positions, the thick line is the median, whiskers are the extremes. Hover a row for the detail.

1 2 3 4 5 6 7 8 9 10 11 12 Position in the answer · 1 = the first product recommended Bloomerang Little Green Light Givebutter Salesforce Donorbox DonorPerfect Blackbaud Raiser's Edge NXT Zeffy Neon CRM Virtuous

What each model recommends first

Claude

claude-sonnet-4-6

1 Bloomerang
82
2 Little Green Light
51
3 Salesforce
48
4 Donorbox
35
5 Blackbaud Raiser's Edge NXT
20

Gemini

gemini-3-flash-preview

1 Givebutter
71
2 Bloomerang
67
3 Little Green Light
41
4 Zeffy
28
5 Salesforce
28

The questions we asked

Each model answered every prompt 3 times in September 2026. Prompts are brand-neutral so no vendor gets seeded into the question.

  1. Best overall
    What's the best donor management CRM for a nonprofit? See who wins it →
  2. Use-case fit
    We're a mid-size nonprofit development team that needs donor tracking, online giving, and campaign reporting in one system. What should we use? See who wins it →
  3. Top tools in 2026
    What are the top nonprofit fundraising and CRM platforms in 2026? See who wins it →
  4. Startup & small team
    Which donor management software is best for a small grassroots nonprofit on a budget? See who wins it →
  5. Enterprise pick
    Which undefined should a large enterprise standardize on, considering security, compliance, and scale? See who wins it →
  6. Feature-led ask
    I need software that manages donors, processes online donations, and generates year-end tax receipts. What do you recommend? See who wins it →
  7. If you could pick one
    If you could only pick one nonprofit fundraising platform, which would it be and why? See who wins it →
  8. Budget & alternatives
    What nonprofit CRM has the best value and easiest online donation forms? See who wins it →