Management software for museums and cultural institutions covering collections, ticketing, memberships, and donors. Right now, PastPerfect is the brand AI assistants recommend most, with a Visibility Score of 47 and the #1 spot in 11% of answers. Head-to-head: PastPerfect vs Axiell →
These rankings are measured from what the three models know from training, not a live web search. When the models DO search the web, see which sources they cite. Methodology.
Museum software has no AI favorite yet, anyone can win.
PastPerfect leads with a 33 score and shows up in 47% of answers, but that ceiling is low enough that no vendor has meaningfully staked out this category in AI recommendations. The per-model splits tell the real story: Altru gets zero mentions from Gemini while scoring 38 from Claude, and Veevart earns 46 from Gemini but nearly nothing from Claude, meaning coverage is fragmented by model rather than consolidated by brand. Any vendor that builds consistent presence across all three models is looking at an unclaimed top position.
AI-generated analysis of the September 2026 measurements.
| # | Brand | Visibility Score | Mention rate | Avg. position | #1 pick rate | Models |
|---|---|---|---|---|---|---|
| 1 | | ±4.1 | 61% | 3.4 | 11% | ChatGPT #2 Claude #1 Gemini #4 |
| 2 | | ±6.1 | 40% | 4.1 | 0% | ChatGPT #1 Claude #6 Gemini #7 |
| 3 | | ±5.2 | 38% | 4.1 | 3% | ChatGPT #5 Claude #4 Gemini #5 |
| 4 | | ±5.2 | 29% | 3.1 | 15% | ChatGPT #4 Claude #3 Gemini |
| 5 | | ±5.2 | 29% | 3.1 | 8% | ChatGPT #7 Claude #10 Gemini #2 |
| 6 | | ±3.9 | 29% | 3.5 | 8% | ChatGPT #6 Claude Gemini #3 |
| 7 | | ±4.8 | 24% | 2.4 | 13% | ChatGPT #12 Claude #8 Gemini #1 |
| 8 | | ±2.6 | 18% | 2.8 | 1% | ChatGPT Claude #2 Gemini |
| 9 | CollectiveAccess | ±3.9 | 22% | 4.8 | 1% | ChatGPT #8 Claude #5 Gemini #12 |
| 10 | TMS Collections | ±3.2 | 14% | 2.6 | 7% | ChatGPT #3 Claude Gemini |
| 11 | | ±4.8 | 14% | 4.0 | 0% | ChatGPT #10 Claude #13 Gemini #6 |
| 12 | | ±2.7 | 10% | 1.0 | 10% | ChatGPT #13 Claude #7 Gemini #9 |
| 13 | TMS | ±4.6 | 13% | 3.3 | 1% | ChatGPT #9 Claude #9 Gemini #11 |
| 14 | | ±4 | 10% | 2.1 | 3% | ChatGPT #11 Claude #12 Gemini #8 |
| 15 | | ±2.5 | 13% | 6.1 | 0% | ChatGPT #14 Claude #11 Gemini #10 |
The ± under each score is the reliability band: how much the number would move if we re-ran the identical measurement. It is tight because each prompt is sampled multiple times. It is not the same as how much the ranking depends on which prompts we ask — a separate, wider figure shown on hover.
Just below the cutoff: The Museum System (6.1), EMu (5.6), Microsoft Entra ID (5.6), MuseumPlus (5.4), Okta (5). 119 brands were scored in this category; the leaderboard shows the top 15.
Visibility Score: position-weighted presence across all measured answers, 0 to 100. A score of 100 means the brand was the first recommendation in every answer. Every point in a trend line is a live monthly measurement; there is no modeled or backfilled history. Full methodology.
Openness 53/100: the share of this category's recommendation weight not held by the leader.
Compare brands in Museum & Cultural Institution head-to-head → · Explore the prompt tree →
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Per-model Visibility Scores for the top 10. A long gray bar means the three assistants disagree about the brand. Hover a row for exact values.
When a brand is mentioned, where does it appear? Box shows the middle 50% of positions, the thick line is the median, whiskers are the extremes. Hover a row for the detail.
gpt-5.4
claude-sonnet-4-6
gemini-3-flash-preview
Each model answered every prompt 3 times in September 2026. Prompts are brand-neutral so no vendor gets seeded into the question.