Braze: AI Visibility Report
When buyers ask ChatGPT, Claude, and Gemini about email marketing, Braze ranks #11 of 15, a Visibility Score of 10 in Email Marketing (and appears in 2 categories of the index).
These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.
Niche enterprise recognition; invisible when buyers actually choose.
Where it wins. In Email Marketing, Braze earns its strongest foothold as an enterprise pick, reaching a 9.6 score against a crowded field of 15. That narrow positioning at least lands it alongside Salesforce Marketing Cloud and Adobe Journey Optimizer, signaling some AI recognition at the high end.
Where it loses. A 0% first-pick rate across both categories means AI models never lead with Braze when a buyer wants a direct recommendation. It is absent from six prompt themes in Email Marketing alone, including the two that drive the most decisions: Best overall and If you could pick one.
AI-generated analysis of the July 2026 measurements.
Braze claims Marketing Automation and the models back it: #13 of 15 there.
"Rewrite the rules of customer engagement with AI"
Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →
ChatGPT 
Claude 
Gemini Share of each theme's answers that mention Braze. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Best overall · Top tools in 2026 · Startup & small team · Feature-led ask · If you could pick one · Budget & alternatives
Share of Braze's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
ChatGPT Claude Gemini Share of each theme's answers that mention Braze. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Best overall · Startup & small team · Feature-led ask · If you could pick one
Share of Braze's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Scores are measured from real AI answers, refreshed monthly. Methodology.
We rerun the index every month. Drop your email and pick what to watch in Email Marketing: the whole category or specific brands. Free, unsubscribe anytime.