Thunderdome B2B SaaS AI Visibility Index

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Brand report · July 2026

PostHog PostHog: AI Visibility Report

posthog.com ↗

When buyers ask ChatGPT, Claude, and Gemini about product analytics, PostHog ranks #2 of 15, a Visibility Score of 81 in Product Analytics (and appears in 2 categories of the index).

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees PostHog

Dominant in analytics, half-visible in replay.

Where it wins. Product Analytics is nearly automatic: a 97% mention rate and rank 2 of 15 signals that AI models treat PostHog as the default recommendation for broad 'best overall' queries.

Where it loses. Session Replay shows up in only 51% of relevant prompts and earns first pick just 8% of the time, losing ground to dedicated tools like Hotjar and FullStory when buyers ask about specific use cases.

AI-generated analysis of the July 2026 measurements.

On message

How PostHog positions itself vs how AI ranks it

PostHog claims Product Analytics and the models back it: #2 of 15 there.

The pitch

"We make your product self-driving"

Positions in Product Analytics
What AI actually says
In Product Analytics #2 of 15, claim holds

Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →

Product Analytics · #2 of 15

81 / 100 first snapshot (July 2026)
97%
mention rate (72 answers)
3
avg. position
35%
first pick
13%
share of voice
First snapshot: July 2026. The trend line appears with the second monthly measurement; no modeled history.
ChatGPT
75
Claude
81
Gemini
88
Prompt themes PostHog would want to own

Share of each theme's answers that mention PostHog. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Startup & small team
9/9 · #1×6
Feature-led ask
9/9 · #1×9
Budget & alternatives
9/9 · #1×9
If you could pick one
8/9 · #1×1
Most co-mentioned competitors
Mixpanel
96%
Amplitude
87%
Heap
57%
FullStory
40%
Google Analytics
33%
Segment
30%

Share of PostHog's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Scores are measured from real AI answers, refreshed monthly. Methodology.

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