When buyers ask ChatGPT, Claude, and Gemini about bi & data analytics, Looker ranks #2 of 15, a Visibility Score of 69 in BI & Data Analytics .
These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.
Dominant in one arena, invisible everywhere else.
Where it wins. An 86% mention rate in BI and Data Analytics puts Looker in nearly every AI-generated shortlist for that category, and a rank of 2 out of 15 confirms it is a genuine contender rather than a fringe mention.
Where it loses. First-pick rate sits at just 11%, meaning the AI models consistently hand the top recommendation slot to someone else, and Looker drops out entirely when budget-conscious buyers ask about cheaper or alternative tools.
AI-generated analysis of the September 2026 measurements.
Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Looker. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Budget & alternatives
Share of Looker's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Head-to-head: Looker vs Power BI
Scores are measured from real AI answers, refreshed monthly. Methodology.
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