Thunderdome B2B SaaS AI Visibility Index

← Sales Engagement & Outbound ranking

Brand report · September 2026

ZoomInfo ZoomInfo: AI Visibility Report

zoominfo.com ↗

When buyers ask ChatGPT, Claude, and Gemini about sales engagement & outbound, ZoomInfo ranks #8 of 15, a Visibility Score of 15 in Sales Engagement & Outbound .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees ZoomInfo

ZoomInfo exists in one AI race and sits near the back.

Where it wins. In Sales Engagement & Outbound, AI models mention ZoomInfo 26% of the time, which at least confirms a real presence in that conversation. The category is crowded at 15 entrants, and ZoomInfo holds a spot.

Where it loses. Ranked 8th with zero first-pick selections, ZoomInfo gets grouped alongside Apollo.io and Salesloft but never pulled to the front when models make a recommendation. It is also shut out of the Best Overall, Use-case Fit, and Enterprise Pick prompt themes, meaning buyers asking sharper questions get answers that skip ZoomInfo entirely.

AI-generated analysis of the September 2026 measurements.

Sales Engagement & Outbound · #8 of 15

15 / 100 flat vs last month
26%
mention rate (72 answers)
6
avg. position
0%
first pick
4%
share of voice
14.4Jul 2026Jul 2026: 14.417.1Aug 2026Aug 2026: 17.114.7Sep 2026Sep 2026: 14.7
ChatGPT
21
Claude
10
Gemini
13

How the models portray ZoomInfo

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

26% 21% 53%
endorsed · 95% band 12–49% listed caveated graded across 19 mentions in Sales Engagement & Outbound answers
Prompt themes ZoomInfo would want to own

Share of each theme's answers that mention ZoomInfo. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Gaps Best overall · Use-case fit · Enterprise pick

Most co-mentioned competitors

Share of ZoomInfo's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Apollo.io
100%
Salesloft
74%
Instantly
74%
Outreach
63%
Lusha
53%
Smartlead
53%

Scores are measured from real AI answers, refreshed monthly. Methodology.

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