Brand report · September 2026

Looker Studio: AI Visibility Report

When buyers ask ChatGPT, Claude, and Gemini about bi & data analytics, Looker Studio ranks #8 of 15, a Visibility Score of 13 in BI & Data Analytics .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Looker Studio

One race, one category, stuck in the bottom half.

Where it wins. Budget and alternatives conversations are where Looker Studio earns its 16.7% mention rate, landing it among 15 BI tools competing for the same buyers. That niche is real and consistent.

Where it loses. A rank of 8 and zero first picks means AI models reach for other tools first every single time a buyer wants a best-overall or enterprise recommendation, and Looker Studio is completely absent from those higher-intent prompt themes.

AI-generated analysis of the September 2026 measurements.

BI & Data Analytics · #8 of 15

13 / 100 flat vs last month

17%

mention rate (72 answers)

3

avg. position

0%

first pick

3%

share of voice

ChatGPT

14

Claude

13

Gemini

13

How the models portray Looker Studio

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

33% 67%

endorsed · 95% band 14–61% listed caveated graded across 12 mentions in BI & Data Analytics answers

Prompt themes Looker Studio would want to own

Share of each theme's answers that mention Looker Studio. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Budget & alternatives

9/9

Startup & small team

2/9

If you could pick one

1/9

0/9

0/9

0/9

0/9

0/9

Gaps Best overall · Use-case fit · Top tools in 2026 · Enterprise pick · Feature-led ask

Most co-mentioned competitors

Share of Looker Studio's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

100%

75%

58%

33%

Looker

25%

Tableau

25%

Scores are measured from real AI answers, refreshed monthly. Methodology.

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