Brand report · September 2026

Coda: AI Visibility Report

When buyers ask ChatGPT, Claude, and Gemini about docs & knowledge management, Coda ranks #5 of 15, a Visibility Score of 20 in Docs & Knowledge Management (and appears in 2 categories of the index).

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Coda

Coda fills lists but never leads buyers anywhere.

Where it wins. Docs & Knowledge Management is the one real foothold, where Coda reaches a 31.9% mention rate and climbs to rank 5 of 15. That single category is where the models at least remember it exists.

Where it loses. Project Management is close to invisible at a 9.7% mention rate and rank 11, and Coda earns zero first-pick selections across both categories, meaning AI models consistently treat it as padding rather than a recommendation worth acting on.

AI-generated analysis of the September 2026 measurements.

On message

How Coda positions itself vs how AI ranks it

Coda claims Docs & Knowledge Management and the models back it: #4 of 15 there.

The pitch

"Coda is an all-in-one platform that blends the flexibility of docs, structure of spreadsheets, power of applications, and intelligence of AI."

Positions in Docs & Knowledge Management

What AI actually says

Strongest #4 · Docs & Knowledge Management

In Docs & Knowledge Management #4 of 15, claim holds

Homepage self-messaging · September 2026 ranking · the biggest gaps across the index →

Docs & Knowledge Management · #5 of 15

20 / 100 flat vs last month

32%

mention rate (72 answers)

5

avg. position

0%

first pick

5%

share of voice

ChatGPT

13

Claude

30

Gemini

18

How the models portray Coda

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

22% 65% 13%

endorsed · 95% band 10–42% listed caveated graded across 23 mentions in Docs & Knowledge Management answers

Prompt themes Coda would want to own

Share of each theme's answers that mention Coda. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

9/9

6/9

4/9

2/9

1/9

Budget & alternatives

1/9

Enterprise pick

0/9

If you could pick one

0/9

Gaps Enterprise pick · If you could pick one

Most co-mentioned competitors

Share of Coda's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Notion

100%

Confluence

83%

Slab

39%

Guru

39%

Obsidian

39%

Slite

30%

Scores are measured from real AI answers, refreshed monthly. Methodology.

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