July 2026 snapshot · 72 AI answers Locked up

3D Virtual Tours & Spatial Capture: AI Visibility Ranking

Platforms for 3D capture, digital twins, and virtual property tours. Right now, Matterport is the brand AI assistants recommend most, with a Visibility Score of 95 and the #1 spot in 86% of answers. Head-to-head: Matterport vs Kuula →

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

Matterport is the default; everyone else is an afterthought.

Matterport shows up in 97% of answers and wins the first-pick slot 86% of the time, making it the rare brand that AI models treat as a category synonym rather than an option. The gap to number two is not close: Kuula scores 44.2 against Matterport's 94.7, and neither Kuula nor CloudPano has ever been picked first. The only mild wrinkle is Polycam, which grabbed first-pick in 11% of answers despite a weak overall score, suggesting some narrow buyer questions where Matterport's dominance briefly slips.

AI-generated analysis of the July 2026 measurements.

#	Brand	Visibility Score	Mention rate	Avg. position	#1 pick rate	Models
1	Matterport	95 ±1.9	97%	1	86%	ChatGPT #1 Claude #1 Gemini #1
2	Kuula	44 ±4.8	63%	4	0%	ChatGPT #2 Claude #2 Gemini #2
3	CloudPano	29 ±6.3	44%	5	0%	ChatGPT #3 Claude #5 Gemini #3
4	Polycam	23 ±3.2	31%	4	11%	ChatGPT #4 Claude #7 Gemini #4
5	Cupix	21 ±6.2	28%	4	0%	ChatGPT #11 Claude #3 Gemini #6
6	iGUIDE	17 ±6.6	19%	2	0%	ChatGPT #8 Claude #4 Gemini #12
7	3DVista	16 ±4.5	26%	5	0%	ChatGPT #6 Claude #13 Gemini #5
8	Luma AI	14 ±4	21%	4	3%	ChatGPT #5 Claude Gemini #7
9	Zillow	12 ±6.2	17%	4	0%	ChatGPT #9 Claude #10 Gemini #11
10	RealityCapture	12 ±3.4	15%	3	0%	ChatGPT #7 Claude #12 Gemini #10
11	Zillow 3D Home	12 ±5.1	15%	3	0%	ChatGPT #14 Claude #8 Gemini #8
12	NavVis	11 ±2.2	14%	3	0%	ChatGPT #12 Claude #11 Gemini #9
13	Asteroom	8 ±3.9	14%	5	0%	ChatGPT #13 Claude #9 Gemini #13
14	EyeSpy360	8 ±4.1	14%	6	0%	ChatGPT #10 Claude #14 Gemini #14
15	Pano2VR	7 ±3.4	17%	7	0%	ChatGPT #15 Claude #6 Gemini

The ± under each score is the reliability band: how much the number would move if we re-ran the identical measurement. It is tight because each prompt is sampled multiple times. It is not the same as how much the ranking depends on which prompts we ask — a separate, wider figure shown on hover.

Just below the cutoff: Unreal Engine (7.2), iStaging (5.1), Roundme (4.2), Google Street View (3.8), Leica (3.6). 90 brands were scored in this category; the leaderboard shows the top 15.

Visibility Score: position-weighted presence across all measured answers, 0 to 100. A score of 100 means the brand was the first recommendation in every answer. Every point in a trend line is a live monthly measurement; there is no modeled or backfilled history. Full methodology.

Openness 5/100: the share of this category's recommendation weight not held by the leader.

Compare brands in 3D Virtual Tours & Spatial Capture head-to-head → · Explore the prompt tree →

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Do the models agree?

Per-model Visibility Scores for the top 10. A long gray bar means the three assistants disagree about the brand. Hover a row for exact values.

ChatGPT Claude Gemini

Where they land in the answer

When a brand is mentioned, where does it appear? Box shows the middle 50% of positions, the thick line is the median, whiskers are the extremes. Hover a row for the detail.