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September 2026 snapshot · 72 AI answers Locked up

Employee Engagement & Experience: AI Visibility Ranking

Platforms for engagement surveys, eNPS, and employee listening. Right now, Culture Amp is the brand AI assistants recommend most, with a Visibility Score of 76 and the #1 spot in 50% of answers. Head-to-head: Culture Amp vs Lattice →

These rankings are measured from what the three models know from training, not a live web search. When the models DO search the web, see which sources they cite. Methodology.

Culture Amp wins; Lattice gets considered but never chosen.

Culture Amp is the clear default, appearing in 89% of answers and taking the top spot half the time across all three models. The more telling signal is Lattice: it shows up in 75% of answers yet earns the first pick only 3% of the time, meaning AI models treat it as a credible runner-up that rarely crosses the finish line first. Everything below those two is fragmented, with Qualtrics, Officevibe, and 15Five each pulling mention rates under 45% and zero dominant first-pick numbers.

AI-generated analysis of the September 2026 measurements.

# Brand Visibility Score Trend (3 mo) Mention rate Avg. position #1 pick rate Models
1 Culture Amp
76
±3.5
Jul 2026: 78.5 · Aug 2026: 79.3 · Sep 2026: 76.4 flat 89% 2.4 50% ChatGPT #1 Claude #1 Gemini #1
2 Lattice
54
±5.6
Jul 2026: 63.5 · Aug 2026: 60.8 · Sep 2026: 54.3 flat 75% 3.8 3% ChatGPT #2 Claude #2 Gemini #2
3 Qualtrics
35
±7.1
Jul 2026: 36.7 · Aug 2026: 31.1 · Sep 2026: 35 flat 43% 2.9 8% ChatGPT #3 Claude #4 Gemini #3
4 Officevibe
30
±5.4
Jul 2026: 40.1 · Aug 2026: 36.7 · Sep 2026: 29.7 flat 44% 4.3 3% ChatGPT #4 Claude #6 Gemini #5
5 15Five
22
±6.2
Jul 2026: 16.2 · Aug 2026: 21.4 · Sep 2026: 22.4 flat 40% 5.4 0% ChatGPT #6 Claude #9 Gemini #6
6 Leapsome
18
±5.2
Jul 2026: 23.9 · Aug 2026: 26.1 · Sep 2026: 18.1 ▼ 8 29% 4.8 4% ChatGPT #8 Claude #5 Gemini #12
7 Glint
18
±3.8
Jul 2026: 22.2 · Aug 2026: 22.5 · Sep 2026: 18.1 flat 24% 3.4 7% ChatGPT #11 Claude #3 Gemini
8 Microsoft Viva
17
±4.5
Jul 2026: 18.3 · Aug 2026: 19 · Sep 2026: 17.4 flat 19% 2.1 7% ChatGPT #12 Claude #7 Gemini #4
9 Workday
15
±6.1
Jul 2026: 15.4 · Aug 2026: 12.5 · Sep 2026: 14.7 flat 18% 2.8 6% ChatGPT #10 Claude #8 Gemini #7
10 Peakon
13
±4.7
Jul 2026: 14.4 · Aug 2026: 12.5 · Sep 2026: 12.9 flat 17% 3.3 0% ChatGPT #5 Claude #13 Gemini
11 Typeform
8
±2.1
Jul 2026: 8.2 · Aug 2026: 9.6 · Sep 2026: 7.6 flat 15% 6.0 0% ChatGPT #13 Claude #12 Gemini #10
12 Workday Peakon
8
±4.7
Jul 2026: 2.9 · Aug 2026: 9.7 · Sep 2026: 7.6 flat 10% 3.1 1% ChatGPT Claude #10 Gemini #9
13 TINYpulse
7
±4.1
Jul 2026: 9.6 · Aug 2026: 10 · Sep 2026: 7.4 flat 17% 6.6 0% ChatGPT #14 Claude #11 Gemini #11
14 Workvivo
7
±3.7
Jul 2026: 1.4 · Aug 2026: 2.8 · Sep 2026: 7.2 flat 10% 3.6 0% ChatGPT #7 Claude Gemini #13
15 Bonusly
7
±2.9
Jul 2026: 8.3 · Aug 2026: 3.8 · Sep 2026: 6.9 flat 21% 7.9 0% ChatGPT #9 Claude #14 Gemini #8

The ± under each score is the reliability band: how much the number would move if we re-ran the identical measurement. It is tight because each prompt is sampled multiple times. It is not the same as how much the ranking depends on which prompts we ask — a separate, wider figure shown on hover.

Just below the cutoff: Google Forms (6.5), Simpplr (6.1), Medallia (6.1), Workday Peakon Employee Voice (5.8), Microsoft Viva Engage (5.6). 73 brands were scored in this category; the leaderboard shows the top 15.

Visibility Score: position-weighted presence across all measured answers, 0 to 100. A score of 100 means the brand was the first recommendation in every answer. Every point in a trend line is a live monthly measurement; there is no modeled or backfilled history. Full methodology.

Openness 24/100: the share of this category's recommendation weight not held by the leader.

Compare brands in Employee Engagement & Experience head-to-head →  ·  Explore the prompt tree →

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Do the models agree?

Per-model Visibility Scores for the top 10. A long gray bar means the three assistants disagree about the brand. Hover a row for exact values.

ChatGPT Claude Gemini
0 25 50 75 100 Visibility Score · 0 = never mentioned, 100 = always the first recommendation Culture Amp Lattice Qualtrics Officevibe 15Five Leapsome Glint Microsoft Viva Workday Peakon

Where they land in the answer

When a brand is mentioned, where does it appear? Box shows the middle 50% of positions, the thick line is the median, whiskers are the extremes. Hover a row for the detail.

1 2 3 4 5 6 7 8 9 10 11 Position in the answer · 1 = the first product recommended Culture Amp Lattice Qualtrics Officevibe 15Five Leapsome Glint Microsoft Viva Workday Peakon

What each model recommends first

ChatGPT

gpt-5.4

1 Culture Amp
70
2 Lattice
40
3 Qualtrics
40
4 Officevibe
38
5 Peakon
34

Claude

claude-sonnet-4-6

1 Culture Amp
76
2 Lattice
59
3 Glint
47
4 Qualtrics
37
5 Leapsome
36

Gemini

gemini-3-flash-preview

1 Culture Amp
83
2 Lattice
64
3 Qualtrics
29
4 Microsoft Viva
25
5 Officevibe
23

The questions we asked

Each model answered every prompt 3 times in September 2026. Prompts are brand-neutral so no vendor gets seeded into the question.

  1. Best overall
    What's the best employee engagement survey platform? See who wins it →
  2. Use-case fit
    We want to run regular pulse surveys and act on eNPS for a 300-person company. What should we use? See who wins it →
  3. Top tools in 2026
    What are the top employee engagement and experience platforms in 2026? See who wins it →
  4. Startup & small team
    Which engagement survey tool is best for a startup running its first surveys? See who wins it →
  5. Enterprise pick
    Which employee engagement platform should a large enterprise standardize on, considering security, compliance, and scale? See who wins it →
  6. Feature-led ask
    I want pulse surveys, driver analysis, and manager dashboards in one place. What do you recommend? See who wins it →
  7. If you could pick one
    If you could only pick one employee engagement platform, which one and why? See who wins it →
  8. Budget & alternatives
    What's a good affordable alternative to the big employee experience suites? See who wins it →