Platforms for engagement surveys, eNPS, and employee listening. Right now, Culture Amp is the brand AI assistants recommend most, with a Visibility Score of 76 and the #1 spot in 50% of answers. Head-to-head: Culture Amp vs Lattice →
These rankings are measured from what the three models know from training, not a live web search. When the models DO search the web, see which sources they cite. Methodology.
Culture Amp wins; Lattice gets considered but never chosen.
Culture Amp is the clear default, appearing in 89% of answers and taking the top spot half the time across all three models. The more telling signal is Lattice: it shows up in 75% of answers yet earns the first pick only 3% of the time, meaning AI models treat it as a credible runner-up that rarely crosses the finish line first. Everything below those two is fragmented, with Qualtrics, Officevibe, and 15Five each pulling mention rates under 45% and zero dominant first-pick numbers.
AI-generated analysis of the September 2026 measurements.
| # | Brand | Visibility Score | Trend (3 mo) | Mention rate | Avg. position | #1 pick rate | Models |
|---|---|---|---|---|---|---|---|
| 1 | | ±3.5 | flat | 89% | 2.4 | 50% | ChatGPT #1 Claude #1 Gemini #1 |
| 2 | | ±5.6 | flat | 75% | 3.8 | 3% | ChatGPT #2 Claude #2 Gemini #2 |
| 3 | | ±7.1 | flat | 43% | 2.9 | 8% | ChatGPT #3 Claude #4 Gemini #3 |
| 4 | | ±5.4 | flat | 44% | 4.3 | 3% | ChatGPT #4 Claude #6 Gemini #5 |
| 5 | | ±6.2 | flat | 40% | 5.4 | 0% | ChatGPT #6 Claude #9 Gemini #6 |
| 6 | | ±5.2 | ▼ 8 | 29% | 4.8 | 4% | ChatGPT #8 Claude #5 Gemini #12 |
| 7 | | ±3.8 | flat | 24% | 3.4 | 7% | ChatGPT #11 Claude #3 Gemini |
| 8 | | ±4.5 | flat | 19% | 2.1 | 7% | ChatGPT #12 Claude #7 Gemini #4 |
| 9 | | ±6.1 | flat | 18% | 2.8 | 6% | ChatGPT #10 Claude #8 Gemini #7 |
| 10 | | ±4.7 | flat | 17% | 3.3 | 0% | ChatGPT #5 Claude #13 Gemini |
| 11 | | ±2.1 | flat | 15% | 6.0 | 0% | ChatGPT #13 Claude #12 Gemini #10 |
| 12 | | ±4.7 | flat | 10% | 3.1 | 1% | ChatGPT Claude #10 Gemini #9 |
| 13 | | ±4.1 | flat | 17% | 6.6 | 0% | ChatGPT #14 Claude #11 Gemini #11 |
| 14 | | ±3.7 | flat | 10% | 3.6 | 0% | ChatGPT #7 Claude Gemini #13 |
| 15 | | ±2.9 | flat | 21% | 7.9 | 0% | ChatGPT #9 Claude #14 Gemini #8 |
The ± under each score is the reliability band: how much the number would move if we re-ran the identical measurement. It is tight because each prompt is sampled multiple times. It is not the same as how much the ranking depends on which prompts we ask — a separate, wider figure shown on hover.
Just below the cutoff: Google Forms (6.5), Simpplr (6.1), Medallia (6.1), Workday Peakon Employee Voice (5.8), Microsoft Viva Engage (5.6). 73 brands were scored in this category; the leaderboard shows the top 15.
Visibility Score: position-weighted presence across all measured answers, 0 to 100. A score of 100 means the brand was the first recommendation in every answer. Every point in a trend line is a live monthly measurement; there is no modeled or backfilled history. Full methodology.
Openness 24/100: the share of this category's recommendation weight not held by the leader.
Compare brands in Employee Engagement & Experience head-to-head → · Explore the prompt tree →
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Per-model Visibility Scores for the top 10. A long gray bar means the three assistants disagree about the brand. Hover a row for exact values.
When a brand is mentioned, where does it appear? Box shows the middle 50% of positions, the thick line is the median, whiskers are the extremes. Hover a row for the detail.
gpt-5.4
claude-sonnet-4-6
gemini-3-flash-preview
Each model answered every prompt 3 times in September 2026. Prompts are brand-neutral so no vendor gets seeded into the question.