Thunderdome B2B SaaS AI Visibility Index

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Brand report · July 2026

Snowflake Snowflake: AI Visibility Report

snowflake.com ↗

When buyers ask ChatGPT, Claude, and Gemini about product analytics, Snowflake ranks #13 of 15, a Visibility Score of 8 in Product Analytics (and appears in 2 categories of the index).

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Snowflake

Mentioned but never chosen; AI buyers pass Snowflake over.

Where it wins. Snowflake surfaces in nearly 18% of Data Integration prompts and earns the 'Enterprise pick' label in Product Analytics, meaning the brand registers as a known quantity across both categories.

Where it loses. A first-pick rate of 0% across every category tested means AI models cite Snowflake as context, not as the answer, and it disappears entirely when buyers ask about startup fit or specific use-case matching.

AI-generated analysis of the July 2026 measurements.

Positioning

How Snowflake positions itself vs how AI ranks it

The pitch

"Mobilize Data, Apps, and AI"

Targets Enterprise
What AI actually says

Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →

Product Analytics · #13 of 15

8 / 100 first snapshot (July 2026)
17%
mention rate (72 answers)
6
avg. position
0%
first pick
2%
share of voice
First snapshot: July 2026. The trend line appears with the second monthly measurement; no modeled history.
ChatGPT
23
Claude
3
Gemini
0

One of the index's bigger model splits: see where the models disagree →

Prompt themes Snowflake would want to own

Share of each theme's answers that mention Snowflake. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Gaps Startup & small team · Feature-led ask

Most co-mentioned competitors
Amplitude
100%
PostHog
92%
Mixpanel
92%
Heap
75%
BigQuery
67%
Mode
50%

Share of Snowflake's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Scores are measured from real AI answers, refreshed monthly. Methodology.

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