Thunderdome B2B SaaS AI Visibility Index

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Brand report · July 2026

Sanity Sanity: AI Visibility Report

sanity.io ↗

When buyers ask ChatGPT, Claude, and Gemini about website builders, Sanity ranks #8 of 15, a Visibility Score of 15 in Website Builders .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Sanity

Visible only when buyers already know what they want.

Where it wins. Sanity earns mentions in feature-led queries, showing up 22% of the time when buyers ask with specifics in mind. That narrow foothold at least keeps it in the conversation alongside Contentful and Webflow.

Where it loses. A 4% first-pick rate signals it almost never wins the room outright. It is absent from five high-intent themes including best overall, budget comparisons, and startup audiences, which is where purchase decisions actually form.

AI-generated analysis of the July 2026 measurements.

Positioning

How Sanity positions itself vs how AI ranks it

The pitch

"The back-end built for AI content operations"

What AI actually says

Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →

Website Builders · #8 of 15

15 / 100 first snapshot (July 2026)
22%
mention rate (72 answers)
4
avg. position
4%
first pick
4%
share of voice
First snapshot: July 2026. The trend line appears with the second monthly measurement; no modeled history.
ChatGPT
24
Claude
16
Gemini
6
Prompt themes Sanity would want to own

Share of each theme's answers that mention Sanity. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Feature-led ask
8/9 · #1×3

Gaps Best overall · Top tools in 2026 · Startup & small team · If you could pick one · Budget & alternatives

Most co-mentioned competitors
Contentful
94%
Webflow
75%
WordPress
69%
Framer
38%
Adobe Experience Manager
38%
Sitecore
38%

Share of Sanity's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Scores are measured from real AI answers, refreshed monthly. Methodology.

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