Thunderdome B2B SaaS AI Visibility Index

← IT Service Management (ITSM) ranking

Brand report · September 2026

Atlassian Atlassian: AI Visibility Report

atlassian.com ↗

When buyers ask ChatGPT, Claude, and Gemini about it service management (itsm), Atlassian ranks #13 of 15, a Visibility Score of 6 in IT Service Management (ITSM) .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Atlassian

Atlassian sits near the bottom of one crowded ITSM race.

Where it wins. ChatGPT and peers do pull Atlassian into ITSM conversations, particularly under the 'Top tools in 2026' prompt theme, giving it a 6.9% mention rate in that category.

Where it loses. A rank of 13 out of 15 with zero first-pick selections tells the real story: buyers asking about best overall fit, use-case specifics, startup options, budget alternatives, or their single top pick never hear Atlassian's name, and ServiceNow, Ivanti, and Freshworks consistently crowd it out.

AI-generated analysis of the September 2026 measurements.

Positioning

How Atlassian positions itself vs how AI ranks it

The pitch

"Teamwork platform for software, IT and business teams — Jira, Confluence, Loom, and Rovo"

What AI actually says

Homepage self-messaging · September 2026 ranking · the biggest gaps across the index →

IT Service Management (ITSM) · #13 of 15

6 / 100 flat vs last month
7%
mention rate (72 answers)
2
avg. position
0%
first pick
1%
share of voice
8.5Jul 2026Jul 2026: 8.57.2Aug 2026Aug 2026: 7.26.3Sep 2026Sep 2026: 6.3
ChatGPT
0
Claude
0
Gemini
19

How the models portray Atlassian

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

80% 20%
endorsed · 95% band 38–96% listed caveated graded across 5 mentions in IT Service Management (ITSM) answers
Prompt themes Atlassian would want to own

Share of each theme's answers that mention Atlassian. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Gaps Best overall · Use-case fit · Startup & small team · Feature-led ask · If you could pick one · Budget & alternatives

Most co-mentioned competitors

Share of Atlassian's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

ServiceNow
100%
Ivanti
80%
Freshworks
60%
BMC Helix
60%
BMC
40%
HaloITSM
20%

Scores are measured from real AI answers, refreshed monthly. Methodology.

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