Thunderdome B2B SaaS AI Visibility Index

← Website Builders ranking

Brand report · July 2026

Wix Wix: AI Visibility Report

wix.com ↗

When buyers ask ChatGPT, Claude, and Gemini about website builders, Wix ranks #3 of 15, a Visibility Score of 53 in Website Builders .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Wix

Strong generalist pick, but specialists and enterprises never hear its name.

Where it wins. Wix lands in 63% of AI recommendations for website builders and holds the third-ranked slot overall, making it a reliable surface for broad, intent-light queries tagged as best overall.

Where it loses. It disappears entirely when buyers ask feature-specific or enterprise questions, and a 24% first-pick rate means the models mention it but rarely lead with it.

AI-generated analysis of the July 2026 measurements.

On message

How Wix positions itself vs how AI ranks it

Wix claims Website Builders and the models back it: #3 of 15 there.

The pitch

"Get everything you need to build a website your way."

Positions in Website Builders
What AI actually says
In Website Builders #3 of 15, claim holds

Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →

Website Builders · #3 of 15

53 / 100 first snapshot (July 2026)
63%
mention rate (72 answers)
3
avg. position
24%
first pick
10%
share of voice
First snapshot: July 2026. The trend line appears with the second monthly measurement; no modeled history.
ChatGPT
58
Claude
48
Gemini
54
Prompt themes Wix would want to own

Share of each theme's answers that mention Wix. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Best overall
9/9 · #1×6
Top tools in 2026
9/9 · #1×9
Startup & small team
9/9 · #1×2

Gaps Enterprise pick · Feature-led ask

Most co-mentioned competitors
Squarespace
96%
Webflow
93%
Shopify
84%
WordPress
82%
Framer
47%
Hostinger
16%

Share of Wix's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Scores are measured from real AI answers, refreshed monthly. Methodology.

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