Synthesia: AI Visibility Report
When buyers ask ChatGPT, Claude, and Gemini about ai video creation, Synthesia ranks #6 of 15, a Visibility Score of 19 in AI Video Creation .
These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.
Listed but rarely chosen; earns mentions, not decisions.
Where it wins. Synthesia shows up in 32% of AI video creation queries, which puts it in the conversation at rank 6 of 15. That reach is real, especially on broad 'top tools' prompts where category awareness matters.
Where it loses. A 4% first-pick rate means AI models almost never lead with Synthesia when a buyer wants a single recommendation. It is also completely absent from use-case, budget, and head-to-head prompts, the moments when purchase intent is highest.
AI-generated analysis of the July 2026 measurements.
Synthesia claims AI Video Creation and the models back it: #6 of 15 there.
Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →
ChatGPT 
Claude 
Gemini Share of each theme's answers that mention Synthesia. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Use-case fit · If you could pick one · Budget & alternatives
Share of Synthesia's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Scores are measured from real AI answers, refreshed monthly. Methodology.
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