HeyGen: AI Visibility Report
When buyers ask ChatGPT, Claude, and Gemini about ai video creation, HeyGen ranks #5 of 15, a Visibility Score of 30 in AI Video Creation .
These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.
Known by name, never chosen first.
Where it wins. HeyGen lands in nearly half of AI conversations at 47% mention rate, which is real category presence for rank 5 of 15. It earns that visibility mainly when prompts ask broadly about top tools.
Where it loses. A 1.4% first-pick rate means buyers hear the name but AIs rarely stake a recommendation on it. It is absent entirely from use-case fit and budget comparison prompts, where purchase decisions actually close.
AI-generated analysis of the July 2026 measurements.
ChatGPT 
Claude 
Gemini One of the index's bigger model splits: see where the models disagree →
Share of each theme's answers that mention HeyGen. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Use-case fit · Budget & alternatives
Share of HeyGen's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Scores are measured from real AI answers, refreshed monthly. Methodology.
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