Thunderdome B2B SaaS AI Visibility Index

← Translation & Localization ranking

Brand report · September 2026

Phrase Phrase: AI Visibility Report

phrases.org.uk ↗

When buyers ask ChatGPT, Claude, and Gemini about translation & localization, Phrase ranks #1 of 15, a Visibility Score of 78 in Translation & Localization .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Phrase

Phrase owns Translation & Localization, AI agrees.

Where it wins. Phrase lands the top rank among 15 competitors in Translation & Localization, with a 74% mention rate and a first-pick rate of 44%, meaning nearly half the time an AI model singles out one tool to buy, it names Phrase.

Where it loses. Enterprise positioning is the blind spot: no AI model surfaces Phrase under enterprise-buyer prompts, which leaves a segment of high-value deals to competitors who do show up in that context.

AI-generated analysis of the September 2026 measurements.

Translation & Localization · #1 of 15

78 / 100 flat vs last month
85%
mention rate (72 answers)
2
avg. position
49%
first pick
14%
share of voice
79Aug 2026Aug 2026: 7977.8Sep 2026Sep 2026: 77.8
ChatGPT
82
Claude
70
Gemini
82

How the models portray Phrase

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

75% 13% 11%
endorsed · 95% band 63–84% listed caveated graded across 61 mentions in Translation & Localization answers
Prompt themes Phrase would want to own

Share of each theme's answers that mention Phrase. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Use-case fit
9/9 · #1×7
Top tools in 2026
9/9 · #1×9
Feature-led ask
9/9 · #1×6
If you could pick one
9/9 · #1×7
Budget & alternatives
9/9 · #1×4
Best overall
8/9 · #1×1
Startup & small team
8/9 · #1×1

Gaps Enterprise pick

Most co-mentioned competitors

Share of Phrase's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Lokalise
70%
Crowdin
57%
memoQ
49%
Smartcat
43%
Smartling
36%
XTM Cloud
25%

Head-to-head: Phrase vs Lokalise

Scores are measured from real AI answers, refreshed monthly. Methodology.

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