Startup & small team · Prompt 4 of 8 · July 2026

A real buyer question from the July 2026 snapshot, asked 3× to each of the three models. 9 answers recorded.

“Which WMS is best for a growing ecommerce brand fulfilling in-house?”

ChatGPT answered 3× this snapshot

…growth (say 500–5,000 orders/day, small team, want something quick to implement): ShipHero Very ecommerce-focused, easy UI, strong pick/pack workflows. Good balance between power and usability. Scales decently before getting expensive. ShipBob WMS (not their 3PL) Solid if you like their ecosystem. Less flexible than others, but easy to run. Better if you might outsource later. Extensiv (formerly Skubana + 3PL…

Named across its answers: 1. ShipHero2. ShipBob3. Zoho Inventory4. Extensiv5. Deposco

Verbatim excerpt from one collected ChatGPT answer; formatting flattened, words untouched.

ShipHero dominates on first-recommendation rate (6 of 9) and average position of 1, but its complete absence from Claude's 3 answers reveals a fragile consensus built on ChatGPT's strong preference. ShipBob matches ShipHero's total mention count yet lands at average position 3, meaning it rides along as a secondary option rather than a primary choice.

AI-generated read of the July 2026 measurements.

Who wins this question

Owned Consensus

All three models name SkuVault on this question.

ChatGPT

Claude

Gemini mentioned · first · avg. pos

ShipHero 111111 6/9 · 6× first · #1

ShipBob 462141 6/9 · 2× first · #3

Extensiv 53212 5/9 · 1× first · #2.6

SkuVault 26222 5/9 · never first · #2.8

Linnworks 32444 5/9 · never first · #3.4

Deposco 64565 5/9 · never first · #5.2

Fishbowl 453 3/9 · never first · #4

Logiwa 733 3/9 · never first · #4.3

NetSuite 879 3/9 · never first · #8

SKULabs 23 2/9 · never first · #2.5

Zoho Inventory 37 2/9 · never first · #5

Manhattan Associates 78 2/9 · never first · #7.5

Each square is one collected answer; the number is the brand's position in that answer. Lime = the very first recommendation. Unlinked brands were named by the models here but sit outside this category's published top 15 overall. Showing the top 12 of 26 brands named at least once. Never mentioned here: Körber, SAP, inFlow Inventory, SAP Extended Warehouse Management, Sortly.