Thunderdome B2B SaaS AI Visibility Index

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September 2026 snapshot · 72 AI answers Contested

Insurance Agency Management: AI Visibility Ranking

Agency management systems for insurance agencies covering policies, clients, commissions, and carrier connections. Right now, Applied Epic is the brand AI assistants recommend most, with a Visibility Score of 68 and the #1 spot in 61% of answers. Head-to-head: Applied Epic vs HawkSoft →

These rankings are measured from what the three models know from training, not a live web search. When the models DO search the web, see which sources they cite. Methodology.

Applied Epic and HawkSoft are running neck-and-neck above a distant field.

Applied Epic and HawkSoft sit within 4 points of each other at the top, but they win in different ways: Applied Epic is the first-pick favorite at 61% while HawkSoft is mentioned in 83% of answers, suggesting it shows up consistently without dominating as the opening recommendation. Below those two, the drop is steep, with EZLynx scoring 45.6 and the remaining brands in the mid-to-low 30s. The clearest model-level outlier is Gemini, which scores Vertafore AMS360 at just 5.8 against ChatGPT's 51, signaling real disagreement across AI platforms on that brand's relevance.

AI-generated analysis of the September 2026 measurements.

# Brand Visibility Score Trend (2 mo) Mention rate Avg. position #1 pick rate Models
1 Applied Epic
68
±2.9
Aug 2026: 69 · Sep 2026: 68.1 flat 71% 1.4 61% ChatGPT #1 Claude #2 Gemini #3
2 HawkSoft
65
±3.2
Aug 2026: 60.6 · Sep 2026: 64.6 flat 83% 3.3 8% ChatGPT #3 Claude #1 Gemini #1
3 EZLynx
59
±3.9
Aug 2026: 53.5 · Sep 2026: 58.9 flat 79% 3.6 3% ChatGPT #2 Claude #3 Gemini #2
4 Vertafore AMS360
36
±5.8
Aug 2026: 34 · Sep 2026: 35.6 flat 42% 2.5 0% ChatGPT #4 Claude #4 Gemini #10
5 AgencyZoom
27
±5.1
Aug 2026: 25.1 · Sep 2026: 26.5 flat 43% 4.8 4% ChatGPT #5 Claude #5 Gemini #11
6 NowCerts
19
±5.3
Aug 2026: 25.7 · Sep 2026: 18.8 flat 33% 5.4 4% ChatGPT #7 Claude #6 Gemini #8
7 Better Agency
15
±3.6
Aug 2026: 15.4 · Sep 2026: 15.4 flat 25% 4.8 0% ChatGPT #12 Claude Gemini #4
8 AgencyBloc
13
±2.7
Aug 2026: 12.1 · Sep 2026: 13.1 flat 21% 4.8 4% ChatGPT #11 Claude Gemini #5
9 QQCatalyst
11
±5.3
Aug 2026: 8.3 · Sep 2026: 11.4 flat 21% 5.5 0% ChatGPT #6 Claude #7 Gemini #13
10 Vertafore
10
±4.4
Aug 2026: 8.3 · Sep 2026: 9.6 flat 13% 3.3 0% ChatGPT Claude #11 Gemini #6
11 AgencyMatrix
7
±2.5
Aug 2026: 2.6 · Sep 2026: 6.5 ▲ 4 10% 4.3 0% ChatGPT Claude #13 Gemini #7
12 Jenesis
6
±3.4
Aug 2026: 8.1 · Sep 2026: 5.8 flat 13% 6.3 0% ChatGPT #9 Claude #8 Gemini
13 AMS360
5
±4.5
Aug 2026: 9.9 · Sep 2026: 5.4 flat 7% 3.2 0% ChatGPT #8 Claude #12 Gemini #12
14 AWS
5
±3.6
Aug 2026: 5.1 · Sep 2026: 5.1 flat 6% 1.8 1% ChatGPT Claude #9 Gemini #9
15 Applied TAM
5
±4.2
Aug 2026: 5.3 · Sep 2026: 5 flat 6% 2.0 0% ChatGPT #10 Claude #10 Gemini

The ± under each score is the reliability band: how much the number would move if we re-ran the identical measurement. It is tight because each prompt is sampled multiple times. It is not the same as how much the ranking depends on which prompts we ask — a separate, wider figure shown on hover.

Just below the cutoff: Okta (4.2), Microsoft Azure (4.2), HubSpot (4), Microsoft Entra ID (3.6), InsuredMine (3.5). 52 brands were scored in this category; the leaderboard shows the top 15.

Visibility Score: position-weighted presence across all measured answers, 0 to 100. A score of 100 means the brand was the first recommendation in every answer. Every point in a trend line is a live monthly measurement; there is no modeled or backfilled history. Full methodology.

Openness 32/100: the share of this category's recommendation weight not held by the leader.

Compare brands in Insurance Agency Management head-to-head →  ·  Explore the prompt tree →

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Do the models agree?

Per-model Visibility Scores for the top 10. A long gray bar means the three assistants disagree about the brand. Hover a row for exact values.

ChatGPT Claude Gemini
0 25 50 75 100 Visibility Score · 0 = never mentioned, 100 = always the first recommendation Applied Epic HawkSoft EZLynx Vertafore AMS360 AgencyZoom NowCerts Better Agency AgencyBloc QQCatalyst Vertafore

Where they land in the answer

When a brand is mentioned, where does it appear? Box shows the middle 50% of positions, the thick line is the median, whiskers are the extremes. Hover a row for the detail.

1 2 3 4 5 6 7 8 9 10 11 12 Position in the answer · 1 = the first product recommended Applied Epic HawkSoft EZLynx Vertafore AMS360 AgencyZoom NowCerts Better Agency AgencyBloc QQCatalyst Vertafore

What each model recommends first

ChatGPT

gpt-5.4

1 Applied Epic
74
2 EZLynx
65
3 HawkSoft
60
4 Vertafore AMS360
51
5 AgencyZoom
38

Claude

claude-sonnet-4-6

1 HawkSoft
73
2 Applied Epic
71
3 EZLynx
52
4 Vertafore AMS360
50
5 AgencyZoom
38

Gemini

gemini-3-flash-preview

1 HawkSoft
60
2 EZLynx
60
3 Applied Epic
59
4 Better Agency
43
5 AgencyBloc
34

The questions we asked

Each model answered every prompt 3 times in September 2026. Prompts are brand-neutral so no vendor gets seeded into the question.

  1. Best overall
    What's the best agency management system for an independent insurance agency? See who wins it →
  2. Use-case fit
    We're a small P&C agency that needs policy management, client records, and commission tracking in one system. What should we use? See who wins it →
  3. Top tools in 2026
    What are the top insurance agency management platforms in 2026? See who wins it →
  4. Startup & small team
    Which agency management system is best for a solo insurance agent on a budget? See who wins it →
  5. Enterprise pick
    Which undefined should a large enterprise standardize on, considering security, compliance, and scale? See who wins it →
  6. Feature-led ask
    I need software that manages policies, automates renewals, and tracks commissions for our agency. What do you recommend? See who wins it →
  7. If you could pick one
    If you could only pick one insurance agency management system, which would it be and why? See who wins it →
  8. Budget & alternatives
    What agency management software has the best integrations with carriers and rating tools? See who wins it →