Brand report · July 2026

Bitbucket: AI Visibility Report

When buyers ask ChatGPT, Claude, and Gemini about code hosting & collaboration, Bitbucket ranks #3 of 15, a Visibility Score of 57 in Code Hosting & Collaboration .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees Bitbucket

Mentioned often but never chosen first by any AI.

Where it wins. Bitbucket earns a 72% mention rate in Code Hosting queries, landing third among 15 competitors, which means the AIs know it exists and surface it consistently on broad 'best overall' prompts.

Where it loses. A first-pick rate of 0% means no model treats it as the top answer, and its complete absence from budget and alternatives conversations cuts it out of two high-intent buyer moments where rivals like GitHub and GitLab likely close the deal.

AI-generated analysis of the July 2026 measurements.

On message

How Bitbucket positions itself vs how AI ranks it

Bitbucket claims Code Hosting & Collaboration and the models back it: #3 of 15 there.

The pitch

"Bitbucket Home Page"

Positions in Code Hosting & Collaboration

What AI actually says

Strongest #3 · Code Hosting & Collaboration

In Code Hosting & Collaboration #3 of 15, claim holds

Homepage self-messaging · July 2026 ranking · the biggest gaps across the index →

Code Hosting & Collaboration · #3 of 15

57 / 100 first snapshot (July 2026)

72%

mention rate (72 answers)

3

avg. position

0%

first pick

16%

share of voice

First snapshot: July 2026. The trend line appears with the second monthly measurement; no modeled history.

ChatGPT

65

Claude

50

Gemini

55

Prompt themes Bitbucket would want to own

Share of each theme's answers that mention Bitbucket. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

9/9

9/9

8/9

7/9

7/9

6/9

If you could pick one

6/9

Budget & alternatives

0/9

Gaps Budget & alternatives

Most co-mentioned competitors

GitLab

100%

GitHub

94%

Azure DevOps

50%

AWS CodeCommit

12%

Gitea

8%

SourceHut

6%

Share of Bitbucket's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

Scores are measured from real AI answers, refreshed monthly. Methodology.

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