Head-to-head · September 2026 snapshot

Aesthetic Record vs Boulevard

Aesthetic Record leads overall; Boulevard owns broad buyer intent. Aesthetic Record sits atop the index largely because Claude strongly favors it and it converts named appearances into first picks at twice Boulevard's rate, 38% versus 19%. Boulevard actually gets cited more often and wins six of eight question themes, including the high-stakes general queries like Best overall and If you could pick one, but its Claude score of 41 drags its composite below Aesthetic Record's more balanced 57.6. Aesthetic Record's edge is narrow and model-dependent: strip out Claude and Boulevard pulls ahead on both ChatGPT and Gemini.

	Aesthetic Record	Boulevard
Visibility Score	58	57
Rank in category	#1	#2
Mention rate	64%	69%
#1 pick rate	38%	19%
Avg. position when named	2.0	2.8

Who each model prefers

ChatGPT

Aesthetic Record

Boulevard

Claude

Aesthetic Record

Boulevard

Gemini

Aesthetic Record

Boulevard

The models split: ChatGPT prefers Boulevard, Claude prefers Aesthetic Record, Gemini prefers Boulevard.

The shape of the fight

Each axis is one of the 8 measured buyer questions; the further out, the more of that question's answers name the brand. Hover an axis for the raw counts. Single-axis gaps ride on 9 answers each, so read the overall shape, not one spike.

Aesthetic RecordBoulevard

The fight, question by question

Mentions out of 9 answers per question. Click any question for the full transcripts.

Question	Aesthetic Record	Boulevard	Edge
Best overallWhat's the best management software for a med spa?	7	9	Boulevard
Use-case fitWe're an aesthetics clinic offering injectables and laser treatments that needs online booking, clinical charting, and payments together. What should we use?	9	4	Aesthetic Record
Top tools in 2026What are the top med spa and aesthetics platforms in 2026?	6	9	Boulevard
Startup & small teamWhich med spa software is best for a small solo aesthetics practice on a budget?	5	3	Aesthetic Record
Enterprise pickWhich undefined should a large enterprise standardize on, considering security, compliance, and scale?	0	0	even
Feature-led askI need software with online booking, before-and-after photo charting, and memberships for our med spa. What do you recommend?	6	8	Boulevard
If you could pick oneIf you could only pick one med spa management platform, which would it be and why?	7	8	Boulevard
Budget & alternativesWhat med spa software has the best marketing and client retention features?	6	9	Boulevard

Open this matchup in the compare tool → · Aesthetic Record brand report · Boulevard brand report

Measured from 72 fresh answers collected from the models' production APIs in September 2026; rankings change monthly. Neither brand can pay to appear here or to move the numbers. Full recipe on the methodology page.