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Brand report · September 2026
Smokeball: AI Visibility Report
When buyers ask ChatGPT, Claude, and Gemini about legal practice management, Smokeball ranks #3 of 15, a Visibility Score of 58 in Legal Practice Management .
These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.
Smokeball owns one room but rarely controls it.
Where it wins. A 77.8% mention rate in Legal Practice Management puts Smokeball in nearly four out of five AI-generated conversations about practice software, and a rank of 3 out of 15 confirms it belongs in the shortlist.
Where it loses. A 2.8% first-pick rate means buyers hear the name but models hand the recommendation to someone else, and Smokeball never surfaces when enterprise buyers ask, leaving that segment entirely to Clio and its peers.
AI-generated analysis of the September 2026 measurements.
ChatGPT 
Claude 
Gemini Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).
Share of each theme's answers that mention Smokeball. Hover a row for the exact prompt. Compare shapes on the head-to-head page.
Gaps Enterprise pick
Share of Smokeball's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.
Scores are measured from real AI answers, refreshed monthly. Methodology.
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