Brand report · September 2026

exocad: AI Visibility Report

When buyers ask ChatGPT, Claude, and Gemini about dental lab management, exocad ranks #6 of 15, a Visibility Score of 15 in Dental Lab Management .

These rankings are measured from what the three models know from training, not a live web search. The live-web grounded surface is rolling out across the index. Methodology.

How AI sees exocad

One category, middle of the pack, rarely the top pick.

Where it wins. exocad earns a mention in 18% of dental lab management queries, which keeps it in the consideration set against a crowded field of 15 competitors. That presence is built almost entirely on budget and alternatives conversations, where buyers are actively comparing options.

Where it loses. A 6.9% first-pick rate means models almost always name someone else before exocad, and the brand is completely absent from the prompts that drive confident purchase decisions, including best overall, enterprise pick, and feature-led asks. In the one category where exocad competes for AI visibility, it is consistently outrun by 3Shape.

AI-generated analysis of the September 2026 measurements.

Dental Lab Management · #6 of 15

15 / 100 ▲ 10 vs last month

18%

mention rate (72 answers)

3

avg. position

7%

first pick

4%

share of voice

ChatGPT

23

Claude

10

Gemini

13

How the models portray exocad

Being named is not the same as being recommended. Each mention is graded endorsed (a strong pick), listed (a neutral option), or caveated (named with a reservation).

77% 23%

endorsed · 95% band 50–92% listed caveated graded across 13 mentions in Dental Lab Management answers

Prompt themes exocad would want to own

Share of each theme's answers that mention exocad. Hover a row for the exact prompt. Compare shapes on the head-to-head page.

Budget & alternatives

8/9 · #1×3

3/9 · #1×2

2/9

0/9

0/9

0/9

0/9

If you could pick one

0/9

Gaps Best overall · Use-case fit · Enterprise pick · Feature-led ask · If you could pick one

Most co-mentioned competitors

Share of exocad's mentions where the AI models name this brand in the same answer. That is the real competitive set in the AI channel.

3Shape

46%

3Shape Dental System

38%

Labtrac

31%

Magic Touch

31%

LabStar

31%

Medit Link

31%

Scores are measured from real AI answers, refreshed monthly. Methodology.

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